Herzberg's Two Factor (Motivation) Theory Explained in 60 seconds
0:58
YouTubeBusiness Edutainment
Herzberg's Two Factor (Motivation) Theory Explained in 60 seconds
Herzberg’s Two-Factor Theory, developed in the 1950s, explains workplace motivation by dividing factors into hygiene factors and motivators. Hygiene factors, such as salary, job security, and company policies, don’t directly boost motivation but can cause dissatisfaction if inadequate. Motivators, like achievement, recognition, and personal ...
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