What Are Keywords & Why Are They Important for SEO? - Moz
Nov 7, 2024 · Keywords are ideas and topics that define what your content is about. In terms of SEO, also known as search engine optimization, they’re the words and phrases that searchers …
What is a keyword? • SEO for beginners • Yoast
Sep 11, 2024 · A keyword, or a focus keyword as some call it, is a word that describes the content on your page or post best. It’s the search term you want to rank for with a certain page.
What Are Keywords? Intro + How to Find and Use Them - Semrush
Sep 25, 2025 · Learn what keywords are, why they matter, and how to research and use them in SEO and AI search.
What is a Keyword? Definition & How to Use Them for SEO - Techopedia
Oct 22, 2024 · In general, a keyword is any word that has great significance. In SEO, a keyword is a word or phrase that someone might use in a search engine query. To be effective, keywords …
What Are Keywords? How to Use Them for SEO - Ahrefs
Jul 21, 2020 · Keywords are the words and phrases that people type into search engines to find what they’re looking for. For example, if you were looking to buy a new jacket, you might type …
What Are Keywords & How to Use Search Terms Correctly
Simply put, keywords are the individual words and phrases typed into the search bar when someone uses a tool like Google or Bing. Likewise, they’re also the words you add to your …
What Are Keywords and Their Importance in SEO? Explained
Sep 15, 2025 · Keywords are the specific phrases or terms that define the main topics of your content. They act as a conduit between users' search queries and the information your …
What Are Keywords And What Are They Used For? - ClickCrows
Keywords are the specific terms and phrases that users input into search engines to discover information, products, or services online, serving as the fundamental linguistic bridge …
Complete guide to what keywords are: everything you need to …
Oct 6, 2024 · A keyword, also known as a keyword, is a specific word or phrase that describes the content of a web page. It's the word or set of words that users enter into search engines to find …
What Is a Keyword? A Simple SEO Guide for Beginners
May 8, 2025 · In this guide, we’ll break down what a keyword is, why it matters, how it supports SEO, and how to get started with keyword research, even if you’re a total beginner.